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Nextera Link

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A digital distribution and sales platform for insurance products, from quote to close.

Nextera Link brings quotation, lead management, sales workflow and channel management into one place, so that a lead captured today and a policy issued next month are the same record rather than two systems that have to be reconciled.

  • Insurance distributors selling their own or partner products
  • Agency and channel managers running agents, brokers and partner channels
  • Sales operations teams responsible for pipeline, conversion and commission

Distribution has one shape almost everywhere: quote → lead → submission → issued policy. The difficulty is that each step is usually owned by a different team and stored in a different system, so nobody can answer “where did this case stall?” without a spreadsheet. Link is built around keeping that path in one record.

  • Quoting consistently. Generating quotes from the product catalogue with rating and eligibility rules applied the same way every time, by every channel.
  • Not losing leads. Capturing, assigning and progressing leads so nothing stalls between first contact and a bound policy.
  • A defined sales path. Moving each opportunity through the same stages from quote to submission to issued policy, so pipeline reporting means something.
  • Channels as first-class objects. Agents, brokers and partner channels each with their own sellable products, rules and access.
  • One product catalogue. The sellable products, variants and eligibility rules every quote draws from — changed once, applied everywhere.
  • Commission that reconciles. Calculating and tracking commission by product and channel, ready for payout.

For the underlying vocabulary — producer, channel conflict, persistency, clawback, rating factor — read Insurance distribution concepts.

Nextera positions Link for insurance distributors, agency and channel managers, and sales operations teams.

Nextera Link is a hosted web application, normally at link.nextera.id. See Getting access.